From Missed Leads to 24/7 Conversions
E-CommerceAI Automation10 business days to deploy

From Missed Leads to 24/7 Conversions

How an AI chatbot turned after-hours traffic into a revenue stream for a growing e-commerce brand.

The Challenge

A direct-to-consumer brand generating $1.2M in annual revenue was losing an estimated 35% of website visitors during off-hours. The founder was personally answering customer inquiries until midnight, leading to burnout and inconsistent response quality. Support tickets were piling up, cart abandonment was climbing, and the two-person team had no bandwidth to hire a dedicated support role.

"The bot doesn't just answer questions — it sells. That was the difference."
The Approach

We deployed an AI-powered chatbot trained on the brand's entire product catalog, FAQ library, and return policy. The bot was designed to handle product recommendations, order status inquiries, and objection handling — not just deflect questions. We integrated it directly with the existing Shopify backend so the bot could pull real-time inventory and shipping data. The implementation took 10 business days, including three rounds of conversational testing with real customer scenarios.

The Impact
67% of after-hours inquiries resolved without human intervention
Cart abandonment reduced by 22% within the first 60 days
Average response time dropped from 4.5 hours to under 8 seconds
Founder reclaimed 15+ hours per week previously spent on manual support

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